Japan has long been one of the most popular travel destinations for South Koreans. In 2024, the number of South Koreans visiting Japan has reached record-breaking levels. According to recent travel statistics, over 7 million Korean tourists have traveled to Japan last year, making South Korea the largest source of inbound tourists for Japan. The ease of travel restrictions and the increasing number of direct flights between the two countries have further fueled this tourism boom.
Short Distance and Convenience
One of the biggest reasons Japan remains a top travel choice for Koreans is its geographical proximity. With flight times averaging just 1 to 2 hours from major South Korean cities like Seoul, Busan, and Daegu, Japan is an ideal destination for weekend getaways and short vacations. The availability of frequent, affordable flights and the convenience of ferry routes also make it a hassle-free trip for Korean travelers.
Favorable Exchange Rate
Another major factor fueling the surge in Korean tourists visiting Japan is the current favorable exchange rate. As the Japanese yen remains relatively weak against the Korean won in 2024, travelers find that their money goes further when spending in Japan. This has made shopping, dining, and entertainment in Japan even more appealing, with many Koreans taking advantage of the exchange rate to enjoy luxury experiences at more affordable prices.
What Koreans Love to Do in Japan
Korean tourists are drawn to Japan for a variety of reasons, ranging from cultural exploration to entertainment and shopping. Some of the most popular activities include:
- Shopping in Tokyo and Osaka – Areas like Shinjuku, Shibuya, and Dotonbori are favorites for fashion, cosmetics, and tech products.
- Food Tourism – Many Korean visitors travel specifically to enjoy authentic Japanese ramen, sushi, wagyu beef, and street foods like takoyaki and okonomiyaki.
- Traditional and Scenic Experiences – Kyoto’s temples, Nara’s deer park, and Hokkaido’s picturesque landscapes are must-visit destinations for those seeking cultural immersion and nature.
- Hot Springs and Relaxation – Onsen resorts in Hakone, Beppu, and Kusatsu are a major draw for visitors looking to unwind.
- Theme Parks and Pop Culture – Universal Studios Japan and Disneyland Tokyo remain top attractions, while anime fans flock to Akihabara and themed cafés.
A growing trend among Korean travelers is documenting their Japan trips on YouTube, offering detailed guides on where to go and what to buy. Many influencers create vlogs highlighting must-buy products from Japan’s famous retail spots, including Convenience Stores (Konbini), Don Quijote (Donki), and Drugstores (Matsumoto Kiyoshi, Tsuruha, and Sundrug).
A Strengthening Travel Connection
The surge in travel between South Korea and Japan is not just one-sided. The number of Japanese tourists visiting South Korea has also been on the rise in recent years. In 2024, over 3 million Japanese travelers have visited Korea, drawn by the global appeal of K-culture, from K-pop and K-dramas to the dynamic food scene. Destinations like Seoul’s Hongdae and Myeongdong, Busan’s coastal attractions, and Jeju Island’s stunning landscapes continue to attract Japanese visitors. As tourism between the two nations flourishes, it further strengthens their cultural and economic ties, creating a lasting exchange of experiences and traditions.
Follow us for the latest updates!